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      Friends & Family Test   02/28/2018

      Please be aware that we are in testing mode as part of the Friends & Family test. We'd appreciate if you sign up, take a look and give us some feedback, or - even better - if you participate in our new community, be a valuable partner of it and help us create the community you want to make business with esport!

      We are new on the market, yet small, but very eager to grow together with our partner, members and friends in the industry, like Team Prismatic, many more as well as obviously YOU!

      We are very sure that this community can be an integral part of the coming commercial success of eSports. Be a part of it!

      If you are still unsure what this site is about, check out the news section.


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  1. Intel is an omnipresent force within the esports ecosystem. The chip manufacturer not only powers the players, but through partnerships with ESL and the Overwatch League, the company enjoys high visibility in the competitive gaming space. Both the aforementioned partnerships were built on individual, long-standing professional relationships, setting up Intel as a key stakeholder within... View the full article
  2. Intel and ESL partnered once more to host the inaugural edition of the Global Esports Forum that took place on March 1st in the Spodek arena in Katowice Poland. A long list of attendees witnessed the opening remarks by John Bonini, VP and General Manager VR, Gaming & Esports, at Intel who highlighted the need for better global internet and diversity in order to unleash the next billion esports fans. Next up on the stage was a star-studded line up lead by Scott ‘SirScoots’ Smith, (flown in private for the occasion?) along with Victor Goossens, Co-CEO, Team Liquid, James Lampkin, Vice President Pro Gaming, ESL, Tomas Lyckedal, Deputy CEO, DreamHack and also Alexandre Remy, Brand Director of Rainbow Six. The panel on What is the Future of Esports Structures? took a quick trip down memory lane and how, for Scott, it all started in arcades trying to beat the high score of whatever game received a quarter as mode of activation and how an amateur/community driven hobby back in the day has now turned into talking “all about the business.” Victor was quick to point out that “We shouldn’t make it all business. Old schoolers should be able to guide that process, they understand the chaotic nature of the industry. “It is our responsibility to find the right balance between the old and the new” Moving onto the topic at hand it was quite clear that the panel had firm believers in both open and closed ecosystems. For league operators and fans there is a natural affiliation with the open system, whereas for team and I.P. owners there are a lot of benefits to a closed-off/franchise model. Without any hesitation they all seemed to agree that going forward, esports will need both systems. Our own ESI Super Forum on March 22nd will explore the crossover of esports and sportsAfter that it didn’t take long for them to start comparing esports to traditional sports with some very insightful remarks, that left us all hungry for a deeper dive on the topic. SirScoots said: “No-one owns the ball in football. In esports the publishers own everything. Traditional sports rarely have to look over their shoulder for what the next big sport is going to be. “Whereas in esports we constantly have to be aware and on the lookout for new games” That is the hard part for getting long term investments.” Victor: “A lot of esports-ready titles can have the longevity of Dota and CS if they are the right type of game. Downside is that publishers can just turn of the switch. Micro-transactions are something that traditional sports can’t do. Imagine if you had to pay a penny every time you kicked a ball. This is a mechanism that can grow the ecosystem.” Thomas: “We haven’t found the perfect esport game yet. We will see all new interesting games formats come out in the near future.” After quickly skipping over the ESL Facebook partnership and the arrival of the OWL the panel turned to the future once more and to what their are the most excited about: Thomas: “Fortnite.” Victor: “More open discussions about the ecosystem.” Alexandre: “How to change the passive viewer into an interactive and engaging experience.” James: “Augmented reality, and Pokemon Go contact lenses.” Esports Insider says: We are as intrigued as you about the Pokemon go contact lenses AR combo brought to you by James Lampkin, in a store near you soon. Regarding the Open vs Closed debate, esports will be living with both systems for a considerable amount of time as both have their benefits. The closed system is perhaps better suited for keeping absolute control disguised under a veil of stability, while open is the platform of choice for diversity and competition. View the full article
  3. Our Esports Insider Super Forum, the one day conference focused on the crossover of esports and sports, is taking place this Thursday March 22nd. At the home of Chelsea FC, Stamford Bridge, we will host a full day with seven talks, from panels to roundtables and a keynote session. You can see the details of these in full right here. Understanding the esports ecosystem; why should ‘traditional sports’ care (10:15-11:00) Let’s get the basics tied down, who are the stakeholders in esports, where’s the money coming from (and going), where could it be coming from and why should ‘traditional sports’ clubs and leagues give a damn. James Dean – MD- ESL UK Michael ‘Odee’ O’Dell – GM – Dignitas Mark Cox – Head of Publishing UK – Riot Games Viktor Wanli – CEO – Kinguin Moderator – Ian Smith, Commissioner, ESIC Keynote (11:20-12:00) Ballon D’Or winner and Dutch football legend Ruud Gullit will take to the stage at his former stomping ground to discuss the crossover of football and esports. Gullit recently launched Team Gullit, a FIFA esports academy, so is very much caught up in the crossover of the two worlds. Ruud Gullit Moderator – Sam Cooke, Editor-in-Chief, Esports Insider Sports clubs in esports: The story so far (12:10-12:50) By our count there are more than 180 sports clubs involved in esports to some degree. But the bigger question is who’s doing it well, what are they doing, what works and why. Colin Johnson – GM of Rocket League, Street Fighter and FIFA – Fnatic Paul Rayment – Marketing Manager of Goal – Perform (Goal.com) Christian Sorensen – CEO – North (FC Copenhagen) Pedro Honório da Silva – CEO – Qwatti eSports Agency Moderator – Dom Sacco – Content Director – British Esports Association Esports team ownership: A worthy investment? (14.00 – 14.45) There have been plenty of sports stakeholders buying stakes in esports teams, or just buying them outright, in the past year. Relative to Premier League and NBA teams they’re still going cheap, but is it a good investment and on what do you base that answer? Nicolas Maurer – CEO – Team Vitality Ben Woodward – Co-Founder – Code Red Agency Kieran Holmes-Darby – MD – exceL Esports Moderator – Mike Stubbs – Esports journalist Sponsorship in esports and why brands need to play a different game (14.45 – 15.30) Sponsorship in esports is on the up, which is no surprise in an entertainment industry that’s predicted to be worth over $1bn by 2020. From Mercedes-Benz to Mcdonalds, find out what works, and perhaps more importantly, what doesn’t work. Frederic Weil – Partnerships Manager – Fnatic Tomek Borowka – Esports and Marketing Manager – Super Evil Megacorp Jakob Lund Kristensen – Founder and EVP Sales – RFRSH Entertainment Seb Carmichael-Brown – Commercial Director – Hashtag United Moderator – Duncan McMonagle – SVP & GM – Minute Media (DBLTAP) Media rights and broadcasting in esports (16:00 – 16.45) Twitch has ensured most people expect to watch the best of the best in esports compete at no cost. Media rights and broadcasting deals are an inevitable part of esports growth however, and we’ve seen some exclusive deals begin to be signed such as that between ESL and Facebook. But these exclusive deals come with their own problems. What’s the future of media rights and broadcasting in esports? Martin Wyatt – Head of Partner Relations – Gfinity Heather ‘Naysayerz’ Dower – Marketing and Communications Manager – ESL UK Perry Smith – Director of Content Partnerships – Ginx TV James Watson – Head of Esports – Sportradar Moderator – Kirsty Endfield – Founder – Swipe Right PR Abios – The Esports Data Roundtable (16.50 – 17.30) Esports data and analytics company Abios will discuss the esports landscape and the match data supporting the industry. What are the challenges of sourcing accurate data in esports? This will also look at the live data ‘problem’, the differences across games and more in a session designed to be as interactive as possible. In short, all your esports data questions will be answered here. Oskar Fröberg – CEO – Abios What else is going on Squire Patton Boggs – Free legal consultations (10am-5pm) ESI & SpecialEffect Tekken Showdown (From lunchtime, grand final at 5.30pm) Networking drinks and official after party (From 5.30pm) If some fantastic panels and talks aren’t enough then fear not, we also have the ESI Business and Networking Area, the ESI & SpecialEffect Tekken Showdown and the free and private legal consultations courtesy of Squire Patton Boggs. We’ll have fighting games casters along to bring the Tekken tournament to life. Any attendee can sign up for this, and any attendee can also book a slot with Squire Patton Boggs for a free legal consultation by contacting peter.worsencroft@squirepb.com. Charlotte Lister, Associate in Data Protection and Intellectual Property, who’ll be one of three from Squires in attendance on the day, commented: “As you are most likely aware, the new EU General Data Protection Regulation (GDPR) comes into force on 25 May 2018, which reinforces and expands data privacy rights and is backed up by fines of up to 20 million euros. The scale of the changes imposed are significant, and as the 25 May 2018 is only months away, we would expect most organisations to have a GDPR-readiness work plan in place. “Our Data Privacy & Cybersecurity Team are working alongside a large number of organisations to help them reach compliance by 25 May 2018. We regularly work with both B2B and B2C organisations and, in addition to organisations based in the UK, we also assist larger international organisations with their GDPR compliance globally. We can help with any queries you may have in relation to the GDPR, for example, relating to data breaches, data sharing activities, privacy notices, data retention and data mapping. We can also advise in relation to consents, a ‘hot topic’ under the GDPR, and the wider rules governing direct marketing including the Privacy and Electronic Communications Regulations and upcoming ePrivacy Regulation.” After the day is done and dusted, and plenty of business cards exchanged and Tekken played, there’ll also be networking drinks and an official after party (from 8 till late) at Under the Bridge, the nightclub favoured by Mr Roman Abramovich built into the Stamford Bridge complex. The ESI Super Forum is running alongside SBC’s Betting on Football conference, and you can read more about this event in its entirety right here. Partners include Abios, Sportradar, AliQuantum Gaming, Squire Patton Boggs, RewardMob, SpecialEffect, Qwatti, noblechairs and ESL UK For more information and to secure your tickets follow this link, and anyone with any questions can reach out to info@esportsinsider.com View the full article
  4. Esports energy drink eNgage enters Chinese market, partners with LGD Gaming. Follows up on partnerships with Unicorns of Love and 1. FC Nürnberg Esports. LGD Gaming boasts a 3,000 seat home arena in Hangzhou, China. China is one of the largest energy drink markets in the world. Expanding from Europe, esports beverage eNgage is joining with Chinese team... View the full article
  5. DHL has become the first official partner of F1’s new esports series. The details and length of the new partnership agreement have not been disclosed but it was put to paper ahead of 2018 F1 season in Melbourne. DHL’s partnership with F1 is longstanding, and the logistics company will retain its role as the ‘official logistics partner’ of F1, and the company will continue to present both the DHL Fastest Lap Award and the DHL Fastest Pit Stop Award. Arjan Sissing, Head of Corporate Brand Marketing at Deutsche Post DHL Group commented: “As logistics partner, DHL is in charge of the complex shipping of Formula 1 vehicles and equipment. The brand is therefore an integral component of this highly emotional sporting and entertainment experience with global reach. “As the first official partner of the F1 eSports Series, we are very pleased to accompany Formula One on its digital journey and to actively contribute to the expansion and emotionalisation of the product range for fans.” Melbourne kicks off the new season on March 25th, Silverstone is July 8th and the season ends in Abu Dhabi on November 25th. As part of this renewed partnership, DHL fan festivals will be organised in F1’s ‘core and growth markets’, and this will include the involvement with the esports side of things. You can read more about the F1 Esports Series here. The inaugural season saw Brendon Leigh crowned champion, and it generated some impressive viewing figures. F1 will be hoping for more of the same this time around. Esports Insider says: DHL has played it smart by extending its partnership with F1 into the esports world. This second season should see more notable engagement levels, after the final event of last season saw a total of 1.8m views on Facebook. View the full article
  6. Last week, all four days of Overwatch League (OWL) games exceeded the average concurrent viewership of the previous stage for the first time. Wednesday was the most watched day of last week with 760K of total hours watched. The bulk of this can be attributed to the match between Seoul Dynasty and New York Excelsior.... View the full article
  7. Activision Blizzard doubles down on esports with a brand new division, the city of Birmingham will host the next Dota 2 Major, and Super Evil Megacorp partners with the sporting arm for one of the world’s biggest e-commerce companies. Missed any of the biggest esports business news last week? The TEO Monday Morning briefing recaps... View the full article
  8. Javier Mascherano, the second-most capped player on Argentina’s national soccer team, has announced a partnership with Latin American esports agency eSports Planet. The former FC Barcelona defender, who won four La Liga championships, two UEFA Champions League titles, and two FIFA Club World Cups with the team, currently plays for Chinese Super League club Hebei... View the full article
  9. The past week in esports has been fruitful in terms of big news and new developments, so naturally we’ve got the most interesting bits covered for you. This week saw the announcement of the first Dota 2 Major in the UK, Facebook has secured more exclusive broadcasting rights, the NHL has entered the industry with its own World Championship, and footballing legend Javier Mascherano is working on esports within the Latin American community. Below is a brief overview of each of these stories. Remember to sign up to our ESI Dispatch newsletter to get these kind of stories delivered to your inbox twice a week. Gfinity Elite Series to broadcast exclusively on Facebook Facebook has snagged the exclusive broadcasting rights for yet another esports series, this time it’s Season 3 of the Gfinity Elite Series. The competition will be streamed globally on the social platform, excluding Australia. The regular season, play-offs, behind-the-scenes looks with players and teams, weekly highlights, and more features will be streamed on Facebook due to the deal. Gfinity Elite Series returned on March 9th, with teams competing on titles such as FIFA 18, Rocket League, and Street Fighter V. Read the full article here. NHL Gaming World Championship is on the way Yet another major sporting organisation has entered esports: NHL. Set to commence on March 24th, qualifiers will be taking place to find the competitors who will make it to the NHL Gaming World Championship. Eight players from each of the three divisions – Europe, America, Canada – will advance from the qualifiers and have the chance to compete live in studios ahead of the main championship. Hosted at the Esports Arena Las Vegas, the budding competitors will face off on June 19th for their share of the the $100,000 (£72,150) prize pool. Read the full article here. ESL One Birmingham confirmed for May, the first UK Dota 2 Major ESL One Birmingham, the first Dota 2 Major and ESL One to be held in the UK, has been announced! Arena Birmingham will be the location of the tournament, which takes place during 25-27th May 2018. Twelve of the best Dota 2 teams in the world will travel to the second largest city in the UK to battle it out for the $1 million (£719,000) prize pool and 1,500 qualifying points for The International 8. Six of the 12 participants will be directly invited to the event, while the others will have to go through online qualifiers. Read the full article here. Javier Mascherano enters esports to develop Latin American scene Former FC Barcelona footballer Javier Mascherano has entered the esports scene by partnering with Latin American esports agency, eSports Planet. His goal? To develop football content and tournaments for the Latin American community, which he believes is severely disregarded. eSports Planet works in several different capacities in the industry, including the development of tournaments and offering consultancy for companies in esports that want to specifically target millennials with content. Read the full article here. View the full article
  10. FACEIT has recently expanded its competitive action in North America, by re-introducing the Counter-Strike: Global Offensive North American FPL circuit. Initially introduced in the U.S. at the end of 2015, FPL lost the market to MTG-owned ESEA’s Rank S—ESEA’s equivalent of FACEIT’s circuit, where players can participate in tournaments and leagues for virtual and real-world... View the full article
  11. Right now there’s plenty of capital flowing into esports, but partnerships between teams and investors rarely amount to more than the odd one-off campaign. Franchised leagues offer more opportunity than ever for teams to expand in the realm of media creation and events, and Immortals is one organization taking a noteworthy approach in that regard.... View the full article
  12. ESL One Birmingham was only announced a handful of days ago and it’s already proving to be a popular event. The very first Dota 2 Major to be hosted in the UK, it’s been made clear that it’s going to be a big one – selling over 1,000 tickets in the first five minutes of them being made available. Specific numbers haven’t been released as of yet, but it’s evident that this particular Dota 2 event is out-performing any other hosted by ESL in the past. Ulrich Schulze, SVP of Product, ESL tweeted that “no Dota 2 event has ever sold tickets faster for us than [ESL One] Birmingham. Currently discussing an adjustment of the venue and stage layout to allow more seats since we are almost at capacity already.” @ESLDota2 fans, you are amazing, you've made it a historic day.#ESLOne Birmingham is officially the fastest selling ESL Dota 2 Major, EVER! Thanks to everyone who has bought tickets so far! Have you got yours? https://t.co/4ryLpvcsnj pic.twitter.com/9cgnLZD5ua — ESL UK (@ESLUK) March 15, 2018 Dota 2 was the title that was played at ESL UK’s first ever tournament, so it’s crazy to see how well it’s set to perform six years later. ESL One Birmingham will take place on May 25-27th, with 12 teams from around the world facing off against each other for two very important prizes: the $1,000,000 (£716,260) prize pool and 1,500 qualifying points for The International 2018. It was said to have been quite the battle to secure Birmingham as the location for the next Dota 2 Major, with two other ESL territories vying for the tournament to take place there. Birmingham is the UK’s second largest city by population, but it’s always overshadowed by London when esports is concerned – ESL UK will be hoping to change this when May comes round. Esports Insider says: If the news of a Dota 2 Major being hosted in the UK wasn’t enough to get you excited, then we’re sure the record-breaking ticket sales for ESL One Birmingham will do the job. It’s building up quite the buzz, and we’re sure ESL UK will prove exactly why the city is the perfect host for such a big tournament. View the full article
  13. Over the past year, cryptocurrencies of all shapes, names and sizes have been associating themselves with esports and setting their sights on this wide-ranging and emerging industry. It’s no mean feat to have a full handle on them, and moreover, it’s a battle to understand which are worth a second look, or have ‘honourable’ intentions. An increasing number of companies too are looking to focus on one potentially lucrative segment of this market; esports betting. It is this area which this edition of the ESI Gambling Report will be taking a closer look at. Bridging the gap The one which has been around longest and generated the most noise is undoubtedly UnikoinGold. Born out of the Unikrn platform’s virtual currency Unikoins, after launching the ICO, UnikoinGold raised $31.4m. Celebrity investors including Mark Cuban helped to ensure it was, and continues to be, talked about in both the mainstream press, as well as more niche sites across the betting, esports and cryptocurrency worlds. Although cryptocurrency and esports betting have flourished separately until now, the bridge being built between the two, in hindsight, would have at least appeared to be on the horizon. Rahul Sood, UnikrnWhilst cryptocurrency and esports are sizable markets, they are both somewhat of a niche, combining the two into one operation though, may be more fitting than what is estimated: both crypto and esports share a likeness that gives the merging communities a glossy finish likely to aide in it’s execution. Due to what is believed to be an overlap in demographic, CEO & Co-founder of Unikrn, Rahul Sood, elaborated for us: “Crypto is hard, it’s hard to get – it’s hard to acquire, learn, use, etc. We polled our audience months before going down this path and asked them about whether they understood Bitcoin, wallets, etc. We were surprised to learn that 70% of our customers either had wallets or were interested in crypto. The bottom line is our customers are younger and love technology – I guess being at the cutting edge of crypto and esports is a great place to be right now!” Lyubomira Petrova, UltraPlaySpeaking to Esports Insider, Lyubomira Petrova, Communications and Marketing Manager at UltraPlay noted: “Both eSports punters and crypto users are young and tech-savvy with a passion for innovative concepts and disruptive solutions that can ease their daily lives.” UltraPlay launched their own esports betting focused cyptocurrency, eGold, in 2017. Blockchain enhances the betting ecosystem? With all the promises and controversy surrounding esports coins, there is one ingredient that stands out in steering token gambling towards a presidential state, Blockchain. Essentially an ecosystem for cryptocurrency transactions, this advanced software maintains a clear and concise history of all crypto interactions in a lightning-fast, public, and accurate manner. Petrova went into more detail with us regarding Blockchain’s advantages: “If we should outline the two most significant advantages Blockchain technology provides to the eSports betting, that could be the higher speed of transactions – both deposits and withdrawals, as well as the lower costs – lower execution risk, fewer intermediaries, better client retention, etc. “The numerous advantages the innovative technology is offering to the industry in general open new perspectives of how it can be implemented effectively to reach the next level of gaming excitement players can experience online.” With an automated system such as Blockchain, there’s no need for a middle-man, slashing transactions fees into a small fraction of what they currently are. In this esports coin betting platform, its robustness doesn’t come from the coin itself, but rather the facilitator. The lowdown: UnikoinGold, eGold and Luckbox Research yielded a surprising number of existing esports tokens and platforms available with similar ambitions. While a few more common crypto coins topped search results before others, I set out to discover which esports betting focused coins were the most viable and why. I discussed with UltraPlay’s Petrova on who she believed to be the current leaders in the space and how they differed: “The project’s success mostly depends on the execution and usage that the cryptocurrency have. There are so many factors that can distinguish a project, and all of them play a vital role to the end-result. For example, tokens created by an organization with working products and well-established business are considered to be well-structured and planned so to solve real problems, offer better user-experience and upgrade the sector by the cutting-edge technology in general… Each project has its own strengths and only time can show which one will stay and develop in this fast-paced Blockchain ecosystem.” We give an outline of three of the big esports betting focused cryptocurrencies here:- Unikrn A study of esports crypto coins would be incomplete without mentioning Unikrn; a one-stop-shop for all esports related content from tournaments to betting and more which Sood describes as “the Disneyland of esports”. Unikrn offers two types of virtual currency – UnikoinGold and UnikoinSilver – that aim to connect fans with esports, jackpots, and betting. UnikoinSiver is a free option that is earned through trading skins, virtual items and participating in jackpots to win virtual and physical goods. UnikoinGold (UKG) is Unikrn’s premier esports coin, utilising the Blockchain ecosystem to enhance the nature of its overall operations. Unikrn closed its initial ICO of UKG at a whopping $31.4 million, roughly $15 million of which came from high-profile investor and Dallas Mavericks owner, Mark Cuban. To couple UKG’s already impressive success, the crypto coin was added to Bittrex, “the fastest and most secure digital currency trading platform in the world”. “Remember, Unikrn isn’t just a betting company, we are a community first, global esports company built on cutting edge blockchain and gaming technologies. We make esports fun, we exist to heighten the experience of watching or participating in esports.” Ultraplay & eGold Ultraplay is another betting platform with a brighter than average outlook in the emerging esports betting coin market. The Bulgarian based organisation offers odds on a number of esports titles including those less prominent in bookmakers rotations such as FIFA and Halo, piquing a significant interest. Petrova noted: “eGold is an Ethereum based token, which uses the strengths of the Ethereum Blockchain. Of course, technology is constantly upgrading with the core ambition to remove some issues within. The team behind is also crucial for the project’s development. With UltraPlay’s team of carefully selected professionals with extensive experience in the eSports, gambling and blockchain spheres, eGold has a solid ground for further improvement.” Luckbox Esports betting platform and Ethereum based-coin, Luckbox (LCK), recently closed its ICO at the beginning of March. Luckbox differentiate themselves in what is described as a dual token structure, allowing investors to parade in the company’s success with the option to hold a ‘profit share’ token. Luckbox gathered some attention when the company inked a deal with Paul “Redeye” Chaloner, esteemed esports personality and Co-Founder of Code Red Esports, as an advisor and brand ambassador. The service will be fully regulated and in-line with all laws surrounding the gaming jurisdictions where it will operate, and it is currently in the process of obtaining an Isle of Man licence. Is that all? Apart from the above three that are primarily esports betting focused and have been and will likely continue to be the subject of ample discussion across these industries, there exists a number of other esports coins currently floating around in the mix. While the aforementioned coins are primarily the ones to keep an eye on, there are a few worth mentioning: Herosphere’s Herocoin – another Ethereum based token – is certainly worth including in this conversation: one of the initial front-runners in the esports token race, Herocoin boasts a high ICO Benchscore and has gathered a notable amount of press attention thanks to a cool $2,021,034 (£1,450,475) collected in their initial ICO. Herosphere is a peer-to-peer betting platform utilising Blockchain and boasting similar benefits we see in other esports tokens with some added incentives. Although vanquishing transaction fees, the ‘HERO smart contract’ takes 1% of all contest prize pools and disperses that amount among Herocoin holders, reinvesting that cryptocurrency back into the community rather than a middle-man. “The more HERO a user is holding, the higher share percentage from that 1% he or she receives.” This compounding effect as well at the site’s transparency values are likely to be a driver towards bettors seeking to acquire more Herocoin. HerocoinThe Skrilla token (SKR) is also continuing to make steady progress, promoting and fine-tuning the coin as the core medium of exchange for their fantasy esports platform. A bit of firepower for Skrilla comes in the form of its collaborators: leading technology firms Puntaa and GAMURS Group. The global esports titan GAMURS Group is additionally the parent company of DOT Esports – a key and well established esports news publisher – presumably offering Skrilla some pretty lofty benefits along its journey. Skrilla recently announced its launch into Canada offering the region entry into their free-to-play contests to win SKR tokens. Skrilla coupled this announcement in the same report stating that their United States pay-to-play contests would be online in the upcoming weeks. A newsworthy declaration certainly worth keeping an eye peeled for. FirstbloodFirstBlood is a bit of a different story, but nonetheless, one to keep on your radar: the decentralized esports application allows users to play against one another wagering points and competing in tournaments for humble-sized prize pools (around the £35 mark). FirstBlood was most notably able to accumulate $5.5 million (£3,934,755) worth of Ether in their initial crowdsale of “1SŦ” tokens, in a matter of minutes. The speedy crowdsale cap was certainly eye-catching, however, the whitepaper openly details some potential weaknesses in FirstBlood’s structure; mining attacks, hacking attempts and lack of adoption all pose a threat to FirstBlood’s core infrastructure. You can read a bit more about it here. Esports Gold (ESG) and Esports.com’s Esports Reward Token (ERT) are two more relevant names to bring up here; both platforms utilize their own token based system via the Blockchain system, while augmenting the traditional bookmaker role into something more for fans. Esports Gold has designs of being a hub for esports – in the form of bringing together news, content, streams, fantasy leagues and more. The aspiring licensed betting operator will look to serve those hungry for content as well as bettors keen on wagering, conjoining both sectors with the ESG token. Another reason to consider investing into Esports Gold? ESG holders will acquire a share of annual betting revenues collected by the platform, allowing for a cash dividend based on the betting turnover. Crowdfunding around $5.8 million (£4,160,340) in its ICO, Esports.com strives to be different by building a platform in which users can earn & spend coins via coaching, streaming and creating content. Certainly a unique concept, users will power the momentum of Esports.com by supplying the bulk of its content to be disseminated across its users. Speculation would assume this design would grant the platform some economic and self-sufficiency content-wise – if, they have the user capital. Play2Live is another with aspirations in offering esports betting in some form, its token sale recently ended after hitting an apparent market cap of $30m (£21.4m). Real-money vs token gambling Token gambling is seemingly geared towards regions where real-money gambling is restricted; but with an illustrious legal market available to other select countries, is there enough of an incentive to use crypto tokens in these locations? UltraPlay’s Petrova told ESI: “Starting eGold almost a year ago, we have outlined the four major traits of our eSports betting cryptocurrency. Lowering uncertainty, increasing transparency, boosting security by smart contracts and providing the fastest payment operations – those are the four guiding points that lead eGold towards new business opportunities, partnerships, and communities. Soon after the introduction of eGold, we saw the great interest towards the project from all over the world – both gambling regulated and emerging markets. Our aim is to unite gamers worldwide and share knowledge on the betting and crypto ecosystem available from our experience.” During the emergence of this platform, we’ll have a better idea what percentage of those real-money bettors will opt for its crypto wagering adaptation. As Petrova puts it, cryptocurrency gambling offers a bounty of desirable traits overall enhancing the user’s experience. In short, esports coins seem to be looking to manifest themselves as a way to enhance the overall esports betting experience while providing an outlet for restricted regions to participate in the action. What the regulators will have to say about this is another matter, and this will inevitably come to a head. You can read the UKGC’s initial discussion paper on ‘Virtual currencies, eSports and social gaming’ here. Regardless of this situation, a high emphasis should be put on the incorporation of Blockchain into the esports betting ecosystem; the financial crypto system could well be the driver in reaching new altitudes with the digital currencies and esports. What happens next with esports betting focused cryptocurrencies is certainly up in the air, and this piece has, in truth, just barely scratched the surface. We’ll keep a close eye on this area going forward, and will report further on any major updates! View the full article
  14. The Capcom Pro Tour 2018, Capcom’s professional circuit for Street Fighter V, announced today that it has added new broadcast partners. In addition to Twitch, CPT events will be streamed live on Facebook and YouTube. While Twitch continues to dominate the streaming market, YouTube and Facebook have been aggressively targeting esports through exclusive deals. In... View the full article
  15. ESL‘s freshly-announced tournament, ESL One Birmingham, is attracting a lot of attention. In addition to being the first Dota 2 Major to hit the UK’s shores, the event is also selling out at record pace. UK U CRAZY! 🇬🇧🇬🇧 Over 1000 Tickets sold for #ESLOne Birmingham in the first 5 minutes! You can still get yours athttps://t.co/wJHx0njaYP... View the full article